The 6 Benefits of Buying a Mattress Online

Have you ever considered buying a mattress online? There are unique benefits of buying a mattress online that we think make it a better option than in-person.

By Nicole Gleichmann

Buying a mattress is one of the most important purchases that you can make. Not only do you spend roughly 1/3 of your life there, but it can determine how you feel throughout the rest of your day. When you get the right mattress, you are more likely to wake up well rested, energetic, and rejuvenated. But the wrong mattress can have just the opposite effect, leading to daytime fatigue and needless aches and pains.

In our ever-changing landscape of consumer goods, more people are beginning to turn to the internet for a new mattress. This begs the question, is it better to buy a mattress online or in a physical store?

Most people are initially skeptical about this idea. In person, you can sit down on a mattress, bounce around on it, and just generally see how comfortable it feels. But there is one downside that you should keep in mind: there is a difference between initial comfort and overnight support. What feels comfortable initially may not actually be the type of mattress that offers the support that you need for the best night’s sleep.

Photo of young family lying on nice white bed. Family making shopping online

Why You Should Consider Buying Your Next Mattress Online

We believe that purchasing a mattress online is better than going to a store. Read on to learn why people are ditching physical stores and opting to find their perfect mattress online.

Online Is Cheaper

When you shop online, you are able to buy a mattress directly from the manufacturer. This cuts out a variety of fees, making online mattresses cheaper for the same quality. Some of the fees that purchasing your mattress online cuts down on or eliminates include:

  • Retail markups
  • Sales representative commissions
  • Showroom fees
  • Delivery cost (shipping is often free online)
  • Wholesale markups

Some of the best mattresses online are under $1,000, with similar quality, warranties, and rave reviews as those that can cost up to $5,000 in a store. You can even find a high-quality budget mattress online for $500, far less than it would cost to buy a comparable mattress at brick and mortar stores.

Plus, you can shop for coupon codes or other discounts online easily, allowing you to find deals when they exist for a variety of mattress companies.

There Are More Options

If you go to a physical store, you might miss out on the best mattress for you simply because it wasn’t available to test out. In fact, there are some brands that are only available online.

Plus, many brick and mortar mattress retailers specialize in one type of mattress. If you go to a store that sells only innerspring mattresses, you cannot try out memory foam mattresses or hybrid mattresses.

It Saves Time

With the rise of Amazon and grocery delivery, it’s clear that people value their time. Instead of venturing out to multiple stores that might be far from your home, online shopping allows for zero travel time. Plus, you do not need to talk to sales people, which can be incredibly time consuming.

There’s No Pressure

Buying a new mattress in-store can feel a lot like buying a car. Each brick and mortar store comes with its own sales person, sometimes pushy, that can make the process harder and less enjoyable. While some associates are helpful and selfless, many have a hidden agenda. They might push you towards certain brands or high-end mattresses that come with a hefty price point, and therefore, a good commission.

When you buy online, you remove this pressure. You can read about tens of different companies and their mattresses, not only on their site, but on review sites as well. This gives you the time and flexibility to truly make the best decision for you.

Mattress Reviews

Whether you go in-store or buy online, it’s smart to check out the reviews. These include consumer reviews where people share their personal experiences as well as third-party review sites that break down the pros-and-cons of different brands and mattresses. These reviews are like comparison shopping, but online.

These reviews are helpful in many ways:

  • They tell you about customer experiences: You can learn a lot about how customers are treated, the quality of the customer service, how easy the buying process is, and if returns are easy to do.
  • They let you know who the mattress is made for: There is no one mattress that is perfect for everyone. Your size, how hot you sleep, your sleep position, and more determine what mattress is best for you. When you read both consumer reviews and third-party reviews, you can find out who different mattresses are made for.
  • They outline the pros and cons: Are you looking for a budget friendly mattress or the best mattress for you, no matter the price? Do you want the flexibility to try out your mattress for multiple months? You can choose a mattress and company that best fits what you’re looking for by examining the reviews.

Generous Trial Periods

Online mattress manufacturers understand that many people are buying a mattress online for the first time. In order to help customers get over that initial hurdle, generous trial periods with free return shipping and full refunds are often included to allow customers to test out a mattress.

These trial periods are more valuable than being able to lie or sit on a mattress for a number of minutes in a store. Only once you’ve spent multiple nights on a mattress can you know if it was the right purchase. Why? Because it can be weeks in a row before improper support leaves you with new aches and pains.

Because trial periods are usually more generous online than in-person, we believe that you are more likely to get a mattress that works for you long-term.


Closing Thoughts

Whether you choose to buy your mattress in store or online is a personal choice. However, there are many benefits to ditching your old way of shopping and embracing the new virtual market. From cheaper prices to better guarantees, buying a mattress online can be a fun and rewarding experience.


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