If you’re in the market for a new mattress, you might not have the luxury of planning your purchase around mattress sale cycles. Maybe you’re moving into your first apartment and need a place to sleep…fast. Or maybe you’re getting married and don’t want to wait until after the honeymoon to start mattress shopping. In cases like these, the best time to buy a mattress is now.
But for many of us, mattress buying isn’t as urgent of a transaction. The Better Sleep Council recommends replacing your mattress every seven years, which should give you sufficient time to plan ahead. But buying a new mattress is a big investment, and in some cases, it pays to hold off your mattress purchase until the prices are discounted. Luckily, those times come at fairly predictable and frequent times throughout the year for many mattress brands and retail stores.
The best times to buy a mattress
Thanksgiving has long been the kick-off to the Christmas shopping season with Black Friday ranking as one of the top ten busiest shopping days of the year. Mattress retailers offer deep discounts to try to cash in on the huge numbers of shoppers armed with cash and credit cards on Black Friday. So even though you might be focused on getting a leg up on your Christmas shopping, you’ll want to take advantage of the big markdowns on mattress prices around the Thanksgiving holiday.
Just like most other retailers, brick and mortar mattress stores also schedule their sales around national holidays like Presidents’ Day, Memorial Day and Labor Day. You can usually find mattress prices slashed during the days leading up to and including these 3-day weekends.
Retailers know that the extra day off from work not only means another day to ignore the alarm clock, it also means more time to shop. And couples are more likely to be able to shop together for this purchase that calls for input from both parties (or at least should).
Popular mattress sales come around Black Friday, Presidents’ Day, Memorial Day and Labor Day.
Best months to buy a mattress
The holiday sale schedule means February, May and September are good times to find mattresses on sale before, during, and after the popular 3-day weekends. But there are other reasons why these months are the best months to buy mattresses.
What makes February a good time to buy a mattress? Presidents’ Day is one reason. This mid-winter holiday weekend gives many shoppers an extra day to hit the mall. They’ve also had over a month to recover from the sticker shock of Christmas shopping, and the dreary days of winter in many parts of the country leave cabin-feverish consumers looking for excuses to get out of the house. Mattress retailers compete for these weather-weary shoppers’ attention with discounted prices on much of their inventory.
Spring has sprung and maybe the coils in your mattress have, too. Waiting until the Memorial Day sales to replace your old mattress could save you hundreds of dollars because the new mattress models show up in June through September. May is the last chance to clear out showrooms and make room for the newly released mattresses.
September is a good time to buy a mattress at a discounted price. Why? Labor Day often means mattress sales because of the 3-day weekend tradition, but September 30 also marks the end of the fiscal year in most cases. That’s when retailers and other businesses take an accounting of their profits and losses. And that means taking stock of inventory, a search that invariably turns up mattresses that are discontinued, brands that are lesser known, and floor models. To get rid of these oddballs fast, stores will sell them at clearance sales in late September.
To get rid of this unwanted inventory fast, stores will sell mattresses at clearance sales in late September.
Finding mattress bargains during surprise sales
Grand opening sales, liquidation sales, and moving sales are additional opportunities to snag good deals on mattresses, sometimes better deals than those offered during scheduled sales events. These types of sales can pop up at any time, so as soon as you begin thinking about replacing an old mattress, start doing your research on the brand, size, material type and firmness level you might want. Then keep your eyes peeled for ads announcing these store openings, closing and relocations.
Grand opening sales, liquidation sales, and moving sales are additional opportunities to snag good deals on mattresses, sometimes better deals than those offered on scheduled sales events.
How much can you expect to save?
Brick and mortar stores can often lower their prices at least 60% during their sales because of their huge markups. If you’ve seen a sale price for a mattress you want, insist on the sale price whether the sale is running or not. Salespeople expect you to haggle, so come prepared with comparison prices you found online or with your rock bottom offer on the mattress you want.
When the best price is not during a sale
Online mattress companies generally do not rely on sales to attract customers. The many perks of shopping online — shopping in your bunny slippers, delivery to your door or bedroom (if white glove delivery is offered), and generally significantly lower prices — have disrupted the traditional way we buy mattresses.
Eliminating the middle man and lower overhead costs allows online mattress companies to offer year-round bargains and a no-haggle approach to selling mattresses. So really, a good time to buy a mattress from online companies is any time you need a new mattress. The prices will almost always be lower than physical retailers.
That being said, most online mattress outlets have begun to offer sales throughout the year for extra savings. Like the brick and mortar stores, many online stores time their sales around national holidays and Black Friday to take advantage of the times people are primed for shopping. You can save as much as 40% on some mattresses if you are willing and able to wait for a sale online. But since most online outlets offer seasonal sales there’s a good chance you can find a sale at least once every three months.
It’s also easy to stay on top of upcoming sales and promotions. All cyber stores that run periodic sales encourage you to sign up for email notifications of upcoming discounts and promotional sales. By simply sharing your email address, you’ll know exactly when is the best time to buy your favorite mattress.
A good time to buy a mattress from online companies is any time you need a new mattress. The prices will almost always be lower than physical retailers.
Online brands that run (and don’t run) sales
Among the most popular online mattress brands, Saatva and its subsidiary Loom & Leaf do not discount their mattress prices. Purple does not run regular sales but sometimes offers discounts on bundled items, such as a mattress and foundation combo. Tuft & Needle is experimenting with their first sale ever on Black Friday/Cyber Monday in 2017.
Most online mattress companies have a live chat feature on their site that allows you to get answers to your questions in real time, including information about upcoming sales. Live chats also provide you with an opportunity to try to negotiate a lower price even when no sale is running. In addition to discounted prices, some cyber stores, like Nectar and Avocado, will throw in pillows or other accessories to sweeten the deal.
With the number of sales offered throughout the year both online and in physical stores, you have a pretty good shot at finding the mattress you want at reasonable price. So, do your research ahead of time, find a mattress you like, and be prepared to pull the trigger when you see prices dropping. You’ll sleep even better on your new mattress when you know you saved big.
Still have questions? Drop us a line in the comments below and we’ll do our best to get back to you before you can say “Black Friday.”
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